Power Transmission Engineering is the ONLY magazine that specifically targets buyers of mechanical components
96% of Power Transmission Engineering readers are involved with the purchase of mechanical motion components, according to our recent reader survey. Here's where those purchasing influencers are most concentrated:
At PTE, we focus our articles on the mechanical components readers buy…
2019 EDITORIAL CALENDAR
| ISSUE | FOCUS | FEATURED TOPICS | INDUSTRY SPOTLIGHT | SHOW COVERAGE | ADVERTISING DEADLINE |
|---|---|---|---|---|---|
| September 2019 PRINT issue | Gears & Gear Drives | Maintenance, Repair & Upgrade | Food & Beverage | Process Expo (Oct. 8-11), Motion + Power Technology Expo (Oct. 15-17) | August 23 |
| September 3 E-News | Gears & Gear Drives | August 29 | |||
| September 17 E-News | Maintenance, Repair & Upgrade / Motion + Power Technology Expo | September 12 | |||
| October 2019 PRINT issue | Lubrication & Seals | Gearmotors | Energy | September 20 | |
| October 8 E-News | Lubrication & Seals / Motion + Power Technology Expo | October 3 | |||
| October 22 E-News | Gearmotors | October 17 | |||
| November 5 E-News | Pumps | October 31 | |||
| November 19 E-News | Buyers Guide | November 14 | |||
| December 2019 PRINT issue | Buyers Guide | Linear Motion | Transportation | IFPE Preview (March 10-14, 2020) | November 8 |
| December 3 E-News | Linear Motion | November 27 | |||
| December 17 E-News | Top Articles of 2019 | December 12 | |||
2020 EDITORIAL CALENDAR
| ISSUE | FOCUS | EVERY ISSUE | FEATURED TOPICS | PRODUCT SPOTLIGHT | INDUSTRY HIGHLIGHT | SHOW COVERAGE | ADVERTISING DEADLINE |
|---|---|---|---|---|---|---|---|
| January 7 E-News | Lubrication & Seals | Bearings, Gears, Gear Drives, Motors | January 2 | ||||
| January 14 Product Alert | Bearings, Gears, Gear Drives, Motors | January 9 | |||||
| January 21 E-News | Gearmotors | Bearings, Gears, Gear Drives, Motors | January 16 | ||||
| January 28 Product Alert | Bearings, Gears, Gear Drives, Motors | January 23 | |||||
| February 4 E-News | Gears | Bearings, Gears, Gear Drives, Motors | January 30 | ||||
| February 2020 PRINT issue | Fluid Power | Bearings, Gears, Gear Drives, Motors | Mechatronics | Gearmotors *Bonus: Engineering Showcase |
Agriculture & Construction | IFPE CONEXPO (March 10-14) | January 30 |
| February 11 Product Alert | Bearings, Gears, Gear Drives, Motors | February 6 | |||||
| February 18 E-News | Linear Motion | Bearings, Gears, Gear Drives, Motors | February 13 | ||||
| February 25 Product Alert | Bearings, Gears, Gear Drives, Motors | February 20 | |||||
| March 2020 PRINT issue | Motion Control *Bonus: Engineering Showcase |
Bearings, Gears, Gear Drives, Motors | Sensors | Couplings | Mining | Automate (May 17-20) | February 20 |
| March 3 E-News | Speed Reducers | Bearings, Gears, Gear Drives, Motors | February 27 | ||||
| March 10 Product Alert | Bearings, Gears, Gear Drives, Motors | March 5 | |||||
| March 17 E-News | Motors | Bearings, Gears, Gear Drives, Motors | March 12 | ||||
| March 24 Product Alert | Bearings, Gears, Gear Drives, Motors | March 19 | |||||
| April 2020 PRINT issue | Bearings | Bearings, Gears, Gear Drives, Motors | Clutches & Brakes | Gear Drives *Bonus: Engineering Showcase |
Automotive | CTI Symposium USA (May 11-14) | March 19 |
| April 7 E-News | Fluid Power | Bearings, Gears, Gear Drives, Motors | April 2 | ||||
| April 14 Product Alert | Bearings, Gears, Gear Drives, Motors | April 9 | |||||
| April 21 E-News | Mechatronics | Bearings, Gears, Gear Drives, Motors | April 16 | ||||
| April 28 Product Alert | Bearings, Gears, Gear Drives, Motors | April 23 | |||||
| May 5 E-News | Gearmotors | Bearings, Gears, Gear Drives, Motors | April 30 | ||||
| May 12 Product Alert | Bearings, Gears, Gear Drives, Motors | May 7 | |||||
| May 19 E-News | Motion Control | Bearings, Gears, Gear Drives, Motors | May 14 | ||||
| May 26 Product Alert | Bearings, Gears, Gear Drives, Motors | May 21 | |||||
| June 2020 PRINT issue | Motors *Bonus: Engineering Showcase |
Bearings, Gears, Gear Drives, Motors | Gearmotors | Linear Motion | Oil & Gas | May 21 | |
| June 2 E-News | Sensors | Bearings, Gears, Gear Drives, Motors | May 28 | ||||
| June 9 Product Alert | Bearings, Gears, Gear Drives, Motors | June 4 | |||||
| June 16 E-News | Couplings | Bearings, Gears, Gear Drives, Motors | June 11 | ||||
| June 23 Product Alert | Bearings, Gears, Gear Drives, Motors | June 18 | |||||
| August 2020 PRINT issue | Couplings *Bonus: Engineering Showcase |
Bearings, Gears, Gear Drives, Motors | Software, Robotics, Automation | Maintenance Tools | Packaging, Material Handling | IMTS/Hannover Messe (Sept. 14-19); Turbomachinery & Pump Symposium (Sept. 15-17) | July 2 |
| July 7 E-News | Bearings | Bearings, Gears, Gear Drives, Motors | July 2 | ||||
| July 14 Product Alert | Bearings, Gears, Gear Drives, Motors | July 9 | |||||
| July 21 E-News | Clutches & Brakes | Bearings, Gears, Gear Drives, Motors | July 16 | ||||
| July 28 Product Alert | Bearings, Gears, Gear Drives, Motors | July 23 | |||||
| August 4 E-News | Gear Drives | Bearings, Gears, Gear Drives, Motors | July 30 | ||||
| August 11 Product Alert | Bearings, Gears, Gear Drives, Motors | August 6 | |||||
| August 18 E-News | Motors | Bearings, Gears, Gear Drives, Motors | August 13 | ||||
| August 25 Product Alert | Bearings, Gears, Gear Drives, Motors | August 20 | |||||
| September 2020 PRINT issue | Gears & Gear Drives | Bearings, Gears, Gear Drives, Motors | Condition Monitoring | Bearings *Bonus: Engineering Showcase |
Food & Beverage | Pack Expo (Nov. 8-11) | August 20 |
| September 8 E-News | Belt & Chain Drives | Bearings, Gears, Gear Drives, Motors | September 3 | ||||
| September 15 Product Alert | Bearings, Gears, Gear Drives, Motors | September 10 | |||||
| September 22 E-News | Linear Motion | Bearings, Gears, Gear Drives, Motors | September 17 | ||||
| September 29 Product Alert | Bearings, Gears, Gear Drives, Motors | September 24 | |||||
| October 2020 PRINT issue | Lubrication & Seals | Bearings, Gears, Gear Drives, Motors | Belt & Chain Drives *Bonus: Engineering Showcase |
Pumps | Energy & Power Generation | SPS (Nov 24-26) | September 24 |
| October 6 E-News | Couplings | Bearings, Gears, Gear Drives, Motors | October 1 | ||||
| October 13 Product Alert | Bearings, Gears, Gear Drives, Motors | October 8 | |||||
| October 20 E-News | Software, Robotics, Automation | Bearings, Gears, Gear Drives, Motors | October 15 | ||||
| October 27 Product Alert | Bearings, Gears, Gear Drives, Motors | October 22 | |||||
| November 3 E-News | Maintenance Tools | Bearings, Gears, Gear Drives, Motors | October 29 | ||||
| November 10 Product Alert | Bearings, Gears, Gear Drives, Motors | November 5 | |||||
| November 17 E-News | Gears & Gear Drives | Bearings, Gears, Gear Drives, Motors | November 12 | ||||
| November 24 Product Alert | Bearings, Gears, Gear Drives, Motors | November 19 | |||||
| December 2020 PRINT issue | Buyers Guide | Bearings, Gears, Gear Drives, Motors | Linear Motion *Bonus: Engineering Showcase |
Speed Reducers | Aerospace | November 19 | |
| December 1 E-News | Condition Monitoring | Bearings, Gears, Gear Drives, Motors | November 26 | ||||
| December 8 Product Alert | Bearings, Gears, Gear Drives, Motors | December 3 | |||||
| December 15 E-News | Bearings | Bearings, Gears, Gear Drives, Motors | December 10 | ||||
| December 22 Product Alert | Bearings, Gears, Gear Drives, Motors | December 17 | |||||
The Right Tools for Your Marketing Goals
As technology changes and readers’ information consumption and response habits evolve, so must your marketing strategy. That’s why we continue to deliver new tools to drive both brand recognition and response. While print still remains the dominant tool to reach and impact this highly technical field, new digital tools designed to enhance branding, response and lead generation are key to marketing success today. The chart below will help you match your marketing goals with the tools we offer.
| POWER TRANSMISSION ENGINEERING OPTIONS | BRAND AWARENESS | WEB TRAFFIC | PRODUCT PROMOTION | LEAD GENERATION | EVENT PROMOTION | VALUE OPTIONS |
|---|---|---|---|---|---|---|
| Display Advertising (every issue -- 8X per year) |  |
 |
|
|
 |
|
| sMart Ads (every issue -- 8X per year) | |
|
|
|
|
|
| Engineering Showcase (evert issue -- 8X per year) | |
|
|
|
|
|
| Buyers Guide (December 2019) | |
|
|
|
|
|
| Showstoppers Special Advertising Section (Sept. 2019) | |
|
|
|
|
|
| E-mail newsletters (twice monthly) | |
|
|
|
|
|
| E-mail Product Alerts (twice monthly) | |
|
|
|
|
|
| Sponsored Content | |
|
|
|
|
|
| Webinars | |
|
|
|
|
|
| Custom E-mail Campaigns | |
|
|
|
|
|
| Web Banners (powertransmission.com) | |
|
|
|
|
|
| Keyword Advertising (powertransmission.com) | |
|
|
|
|
|
| Company Page and Premium Listings (powertransmission.com) | |
|
|
|
|
|
| Sponsored Category (powertransmission.com) | |
|
|
|
|
|
| SYMBOL | RATING | DESCRIPTION |
|---|---|---|
|
Best | Products with three stars are designed for this objective and will consistently perform well. |
|
Better | Products with two stars are designed with this objective in mind but may also be designed to accomplish other objectives. |
|
Good | Products with one star can be helpful in accomplishing this goal, but they are not designed specifically for it. |
Sample Marketing Plans
Power Integrated Package (Branding & Lead Gen) - Save 50%
- Print Ads - Full Page, 4 Color - All 8 issues
- Product Alert Impact Block Ads – Monthly (12×)
- Engineering Showcase Advertorial – March 2019
- Home Page Web Banner – 12 months
- Buyers Guide Sponsored Category & Premium Listing – 12 months
- Webinar or White Paper Promotion – 1×
Power Branding Package - Save 45%
- Print ads – Full Page, 4-color – All 8 issues
- Engineering Showcase Advertorial – March 2019
- Home Page Web Banner – 12 months
- Buyers Guide Sponsored Category & Premium Listing – 12 months
- Webinar or White Paper Promotion – 1×
Power Lead Gen Package - Save 40%
- E-Newsletter Impact Block Ads – Monthly (12×)
- Product Alert Impact Block Ads – Monthly (12×)
- Buyers Guide Premium Listing – 12 months
- Custom E-mail Campaigns – 2×
- Webinar or White Paper Promotion – 1×
- Print Ads – 1⁄3 Page, 4-Color – All 8 issues
For More Information
Randall Publications LLC
1840 Jarvis Ave., Elk Grove Village, IL 60007-2440
Phone: 847-437-6604 Fax: 847-437-6618
Dave Friedman, Associate Publisher & Sales Manager,