Power Transmission Engineering Media Kit

The Power Transmission Engineering 2017 Online Media Kit includes all the information you need to make a successful marketing campaign that targets mechanical motion buyers. Please read the overview on this page (below) and use the blue menu bar (above) to explore the options in more detail.

Looking for the 2016 Media Kit? Click Here

Power Transmission Engineering is the ONLY magazine that specifically targets buyers of mechanical components

96% of Power Transmission Engineering readers are involved with the purchase of mechanical motion components, according to our 2016 reader survey. Here's where those purchasing influencers are most concentrated:

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Power Transmission Engineering readers BUY mechanical components


At PTE, we focus our articles on the mechanical components readers buy…

Lubrication Gears Bearings Couplings Gear Drives


Jan 17 E-News Gearmotors Jan. 10
Jan 31 E-News Mechatronics Jan. 24
Feb 14 E-News Bearings Feb. 7
February 2017 PRINT issue Mechatronics Fluid Power Heavy Industry IFPE/CON-EXPO (March 7-11) Jan. 13
Feb 28 E-News Bearings IFPE Preview Fluid Power, Construction, Agriculture IFPE/CON-EXPO (March 7-11) Feb. 21
Mar 14 E-News IFPE Follow-Up IFPE Preview Fluid Power, Construction, Agriculture IFPE/CON-EXPO (March 7-11) Mar. 7
March 2017 PRINT issue Engineering Showcase Motion Control Medical Devices Hannover Messe (April 24-28), Automate 2017 (April 3-6), Promat (April 3-6) Feb. 10
Mar 28 E-News Automate Preview Automate 2017 (April 3-6) Mar. 21
Apr 4 E-News Live from Automate Automate 2017 (April 3-6) Mar. 28
April 2017 PRINT issue Bearings Clutches & Brakes Automotive AWEA Windpower 2017 (May 22-25) Mar. 17
Apr 18 E-News Hannover Messe Preview Hannover Messe (April 24-28) Apr. 11
May 9 E-News Hannover Messe Follow-Up Hannover Messe (April 24-28) May 2
May 23 E-News AWEA Windpower AWEA Windpower 2017 (May 22-25) May 16
Jun 6 E-News Sensors Expo Sensors Expo (June 27-29) May 30
June 2017 PRINT issue Motors Belt & Chain Drives Aerospace Sensors Expo (June 27-29) May 12
Jun 20 E-News Belt & Chain Drives June 14
July 6 E-News Motors June 29
July 18 E-News Automotive July 11
August 2017 PRINT issue Couplings Software Packaging, Material Handling Pack Expo (Sept 25-27) July 14
Aug 15 E-News Couplings Aug. 8
Aug 29 E-News Software Aug. 22
Sep 5 E-News Gears & Gear Drives Aug. 29
September 2017 PRINT issue Gears & Gear Drives Maintenance, Repair & Upgrade Food & Beverage Gear Expo (Oct 24-26) Aug. 11
Sep 19 E-News Pack Expo Preview Pack Expo (Sept 25-27) Sept. 12
October 2017 PRINT issue Lubrication & Seals Gearmotors Energy SPS-IPC Drives (Nov 28-30) Sept. 15
Oct 17 E-News Gear Expo Preview Gear Expo (Oct 24-26) Oct. 10
Oct 31 E-News Gear Expo Follow-Up Gear Expo (Oct 24-26) Oct. 24
Nov 14 E-News Lubrication & Seals Nov. 7
Nov 28 E-News SPS-IPC Drives SPS-IPC Drives (Nov 28-30) Nov. 21
December 2017 PRINT issue Buyers Guide Linear Motion Transportation Nov. 3
Dec 12 E-News Linear Motion Dec. 5
Dec 28 E-News Top Stories of 2017 Dec. 21

The Right Tools for Your Marketing Goals

As technology changes and readers’ information consumption and response habits evolve, so must your marketing strategy. That’s why we continue to deliver new tools to drive both brand recognition and response. While print still remains the dominant tool to reach and impact this highly technical field, new digital tools designed to enhance branding, response and lead generation are key to marketing success in 2017. The chart below will help you match your marketing goals with the tools we offer.

Display Advertising (every issue -- 8X per year)
sMart Ads (every issue -- 8X per year)
Engineering Showcase (March 2017)
Buyers Guide (December 2017)
Showstoppers Special Advertising Section (September 2017)
E-mail newsletters (twice monthly)
E-mail Product Alerts (twice monthly)
Sponsored Content
Custom E-mail Campaigns
Web Banners (powertransmission.com)
Keyword Advertising (powertransmission.com)
Company Page and Premium Listings (powertransmission.com)
Sponsored Category (powertransmission.com)
Best Products with three stars are designed for this objective and will consistently perform well.
Better Products with two stars are designed with this objective in mind but may also be designed to accomplish other objectives.
Good Products with one star can be helpful in accomplishing this goal, but they are not designed specifically for it.

Sample Marketing Plans

Power Integrated Package (Branding & Lead Gen) - Save 50%

  • Print Ads - Full Page, 4 Color - All 8 issues
  • Product Alert Impact Block Ads – Monthly (12×)
  • Engineering Showcase Advertorial – March 2017
  • Home Page Web Banner – 12 months
  • Buyers Guide Sponsored Category & Premium Listing – 12 months
  • Webinar or White Paper Promotion – 1×

Power Branding Package - Save 45%

  • Print ads – Full Page, 4-color – All 8 issues
  • Engineering Showcase Advertorial – March 2017
  • Home Page Web Banner – 12 months
  • Buyers Guide Sponsored Category & Premium Listing – 12 months
  • Webinar or White Paper Promotion – 1×

Power Lead Gen Package - Save 40%

  • E-Newsletter Impact Block Ads – Monthly (12×)
  • Product Alert Impact Block Ads – Monthly (12×)
  • Buyers Guide Premium Listing – 12 months
  • Custom E-mail Campaigns – 2×
  • Webinar or White Paper Promotion – 1×
  • Print Ads – 1⁄3 Page, 4-Color – All 8 issues

For More Information

Randall Publications LLC
1840 Jarvis Ave., Elk Grove Village, IL 60007-2440
Phone: 847-437-6604 Fax: 847-437-6618
Dave Friedman, Associate Publisher & Sales Manager, email address for Dave Friedman